Photoshoots used to be the domain of models and actors, but with the internet explosion, more and more people need (or want!) a beautiful professional photo. Whether you need a pro shot for your work or simply want to capture life’s milestones, you need to think like the pros and have your hair and makeup done professionally.

No model or actor does their own hair and makeup because they are well aware that it takes effort to look like yourself in a photo. A seasoned makeup artist looks at your face with and sees how the camera will read it, not the mirror, trust them, the photographer does. Additionally, you can get multiple hair and makeup looks which means more options to choose from.

How to look natural in photos

Even if you want a ‘no’ makeup look you need to wear makeup to avoid looking washed out, shiny and flat in photos. Light bouncing off of your skin/makeup changes the way you look and makeup looks much less dramatic in the photo.

Here’s my tips for natural photoshoot makeup:

  • Apply foundation and powder. This isn’t about hiding your skin, you want a sheer coverage of product to absorb the light.
  • Fill in your brows. Unless you have naturally thick brows, brows tend to disappear in photos.
  • Wear Blush. Color on your cheeks will give your face dimension (it won’t look like a flat blob) and give you a radiant look.
  • Eye liner and mascara. Apply a thin eyeliner on the TOP lash line. That will pull the focus up and won’t read as makeup.
  • Lip color. Just like blush a creamy lip shade the same color of your lips or a little deeper will translate to a natural lip look in photos.

Photography: Stunning personal branding photos from Monika Broz

Hair and Makeup: Laura Nadeau of Lo & Co Makeup

xoxo,

Lo